BOSE
Bose wanted to insert themselves authentically into the pre-Super Bowl conversation.
And given that they’re famous for making things sound awesome, we knew just what part of the conversation to tap into: Trash Talk.
We mined social for trash talk leading up to the big game, and had real artists - from country to R&B - standing by live to ‘songify’ their Tweets, which we then released back to the Twitterverse within the hour.
Great buzz ensued and the world saw that Bose truly makes anything sound great, even trash talk.
Selected Work
AxeSocial
Afterlife CollectionSocial
BoseSocial
Burger KingFilm
FordBrand Refresh, Film & Social
HeinekenFilm & Experiential
Guitar HeroFilm
GoogleFilm & Social
GoogleFilm & Social
Fahrrad.deDigital & Social
JoyBrand Design
FordBrand Refresh, Film & Social
Best BuySuperbowl
RealityOOH & Digital
PurecaneBrand Design
Don't Let NickelbackSocial
SupernovaProduct